Unlock Your Business's Hidden Potential
Our powerful two-hour deep-dive reveals exactly where your SME is leaking cash, wasting time, and limiting growth
✓ No credit card required • ✓ Instant results • ✓ GDPR compliant
Proven Results for UK SMEs
We don't just make promises – we deliver measurable results that transform businesses
Additional profit identified for a manufacturing company in the West Midlands in less than 14 days
Cash flow improvement uncovered for a professional services business in Birmingham with 38 employees
Immediate savings identified in the first week for a retail business in Manchester
Facing These Challenges In Your Business?
Select any area that resonates with your current situation to see how our diagnostic approach addresses it.
How It Works
Our proven four-step process takes you from identifying opportunities to implementing changes that generate tangible financial results.
Quick Assessment
Complete our 3-minute money check quiz to identify your biggest opportunities
Core Diagnostic™
Our expert team performs a thorough analysis of your business operations
Action Plan
Receive a practical implementation roadmap prioritized for maximum impact
Results or Refund
See real financial improvements or get your investment back
Our Ironclad Guarantee
We're so confident in our Core Diagnostic™ process that we guarantee results. Your success is our reputation.
Money-Back Guarantee
If we can't identify at least £10,000 in improvements, full refund within 48 hours
Results Guaranteed
Every diagnostic delivers actionable insights that drive measurable business improvement
Fast Delivery
Complete analysis and recommendations delivered within 14 working days
Expert Quality
Delivered by certified business improvement specialists with proven track records
Ready to Unlock Your Hidden Potential?
Join 500+ UK SMEs who've discovered millions in hidden value
Start Your Free AssessmentNot Ready for the Full Diagnostic Yet?
Book a quick 20-minute sanity-check call with one of our consultants. No hard sell, just practical insights you can apply immediately to your business.
Limited availability - typically booked 2 weeks in advance
Latest Business Insights
Stay ahead with our latest articles on business growth, operations, and strategic development crafted by industry experts.
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Discover why most SMEs choose the most expensive funding options available, and learn how proper coordination of grants, tax reliefs, and lending can save tens of thousands while preserving future opportunities.
Hidden Money Drains: 7 Places SMEs Waste Cash Without Realising
Discover the invisible profit killers that could be costing your SME £10,000-20,000 annually. From subscription creep to process inefficiency, learn how to identify and eliminate these silent cash drains.
The Founder's Trap: When Being Indispensable Becomes Your Biggest Risk
Discover why being irreplaceable isn't a strength but a vulnerability that can destroy everything you've built, and learn how to transition from indispensable to strategic.
From the Co-Founders
Chris didn't set out to be a business strategist. He set out to be a present dad.
In 2008, with his first child on the way, he was the youngest Business Manager in the UK, excelling in automotive sales and mentoring colleagues. But 70-hour weeks left no time for family. So he changed course.
Over the next 20 years he supported hundreds of SMEs at Shropshire Chamber and later turned around a manufacturing firm as General Manager with full P&L responsibility. He saw a clear pattern. Owners worked harder than ever yet lacked the tools and support to think strategically. They were the business instead of running it.
That insight led Chris to create The Core Diagnostic, a quick, detailed review that uncovers hidden profit, system gaps and strategic blind spots. It pairs data with a true partnership approach and clear, measurable goals so a business can thrive without depending on its owner.
Today, as Co-Founder of MAFIC, Chris uses The Core Diagnostic to reveal cash, time and talent opportunities across six areas of any SME. His aim is simple. Help 1,000 owners reclaim time, profit and freedom. Because success is not more hours. It is the freedom to choose.
Chris Jones
Co-Founder & Lead Consultant, MAFIC
Most businesses aren't broken—they're just unfocused. After 25 years of building and scaling companies across multiple sectors, I've learned that the biggest wins come from asking the right questions and turning missed opportunities into measurable results.
Gavin Belton-Rose joined Chris Jones as Co-Founder of Mafic after decades of building, leading, and advising successful businesses across multiple sectors. An award-winning business owner himself, Gavin has scaled companies in hospitality, property, and professional services—always with a focus on aligning sales, marketing, and strategy to drive real commercial results.
With over 25 years of experience, Gavin brings a practical, no-fluff approach to business growth. He's known for cutting through complexity, asking the right questions, and turning missed opportunities into measurable wins. His philosophy is simple: most businesses aren't broken—they're just unfocused.
At MAFIC, we cut through complexity to deliver the clarity and actionable plans that ambitious business owners need to unlock their hidden potential.
Gavin Belton-Rose
Co-Founder & Strategic Advisor, MAFIC